

RESIGNING A CLIENT: Recognize the Signs and Know When to Walk Away
I had to fire a nice client last week and we were barely out of the gates. It was hard. It was also the right decision for the...


Off-boarding: Your Brand Depends on it. So Why Aren’t More Companies Making it a Priority?
By Lorey Zlotnick, Founder + Chief Brand Officer, Zequity Marketing The departure phase, otherwise known as “off-boarding” of employee...


Chief Brand Architect, Lorey Zlotnick "In-Brief"
The Principal Post has created a new platform presenting the "human side" of the people they feature. Featured as part of the cohort of...


RevThink Podcast with Lorey Zlotnick, CMO Zequity Marketing
http://www.revthink.com/lorey-zlotnick-podcast/


Watch Your Brand Mouth: Is Your Verbal Brand Behaving?
The development of a company's visual icons are usually one the first elements that come to mind when thinking about brand identity....


Zequity Marketing top Brand Executive Lorey Zlotnick Participates in PromaxBDA Brand Executive Round
Lorey Zlotnick, CMO & Brand Architect shared brand and client side insight in RevThink's first annual PromaxBDA Roundtable Podcast with...